I balance setting a high bar with an empathetic, encouraging approach that brings the best work out of people.
I cut through noise to find and articulate what matters most, breaking down complex ideas into something simple and easy to understand.
I work with the team to set a clear vision and the strategy to reach it — establishing principles the team can rally around and setting an iterative path to get there.
All work is rooted in discovery: user research and data ground key decisions. And every team member is encouraged to balance data with intuition, experience, and conviction.
I'm a design leader who became a builder. While leading product design full-time at AXS, I experiment with AI-powered products in my spare time — mobile apps, web tools, and an EdTech platform for dyslexia support.
I've spent 20 years leading design at companies like BuzzFeed, The New York Times, DirecTV, Ticketmaster, and Capital One. At three of those companies, I led teams that built products and design systems from the ground up — advocating for the investment, earning stakeholder buy-in, and working in tight collaboration with product and engineering from beginning to end. Across every role, I've raised the value and visibility of design and user research in organizations where design was historically undervalued — earning it a seat at the strategy table, not just a spot in the production line.
As a designer, AI has been empowering. For the first time, I can envision something and bring it to life in minutes, not weeks. And I can help others do the same.
What drives me now is showing over telling. And helping team members develop a real feeling of empowerment.
I'm based in Scottsdale, Arizona. When I'm not working, you'll find me watching a movie at home with my dog and husband, listening to vinyl, or traveling the world with my camera and my husband.
Designing and shipping AI-powered products — Teller Family, The Usher, Teller Stories, and a dyslexia EdTech suite — from idea to App Store.
VP of Product Design, leading designers and researchers across consumer and enterprise experiences, and evelevating the role they plan in an organization.
Lifted conversion metrics that drove a 4.5% increase in funded auto loans at Capital One. Built a small team and elevated research as a core function at NETGEAR.
Led a team of 20, built Ticketmaster's first global design system, grew NPS by 42 points, and earned Team of the Year. Proved that design-led content strategy could drive revenue.
Oversaw interaction design for DirecTV Stream across 10+ platforms from scratch. Established motion design as a discipline and built the team to support it.
Creative direction at The New York Times across digital, print, and experiential. Led UX for an internal B2B venture. Three Publisher's Awards in four years.